LBEF RESEARCH JOURNAL OF SCIENCE, TECHNOLOGY AND MANAGEMENT

Author(s):Bhuwan Prajapati, Suman Bhattacharya

Abstract:This report is based around the purchase intention of consumer to purchase electric vehicle within Kathmandu valley. The aim of the study was to find purchase intention with relation to socio-economic factors, technological factors and environmental concerns. To complete the objective total of 500 questionnaire were distributed to six different showrooms of Bhaktapur, among which 351 were answered through offline. There were total of 20 questions. The importance of each variable in connection to the dependent variable, i.e., purchase intention, is examined using the multiple regression analysis, Pearson correlation analysis, normality, reliability analysis, and descriptive analysis. In order to examine the data, correlation analysis and an ANOVA test were constructed. It was determined that all of the variables are positively correlated

Keywords:Customer Intention, Electric Vehicle, Purchase in Kathmandu